The New Jersey Institute of Technology Is one of the most progressive technology institutes in the world, but they don’t have the notoriety of a school like MIT, and the difference is marketing. That’s why NJIT came to CSK Creative to produce a shoot with both photos and video of the faculty with one environmental video as the centerpiece.
The video featured Cristian Borcea, Associate Professor of Computer Science at NJIT, discussing high-level technology challenges on the horizon. The video is intended to usher potential students into the site and catch their attention as well as their imagination to the potential of a career in Computer Science with a degree at NJIT.
The photos were all environmental portraits with the faculty in locations that made them feel comfortable. The faculty all had busy schedules and plenty of prior commitments so we shot all our interviews and photos with minimal disruption. The final result was a website that was not only extremely clean and aesthetic, but also informative. We couldn’t be happier with the result.
For more information or to get a quote from CSK Creative on educational videos, tutorial videos, marketing videos and interview videos, please don’t hesitate to contact CSK Creative.
By: Craig Kotilinek